The next time the lady at the drive-through burger joint asks you if you’d like fries with your burgers, you’d probably need to pinch yourself to realize that the lady is probably miles away. What’s happening? Outsourcing! Boston.com reports:
Already, Wendy's says the call center is paying off. Drive-through sales jumped 12 percent at the six stores that installed multiple drive-through lanes that are connected to a call center, according to Kevin Fritton , executive vice president of 256 Operating Associates , which runs the call center and 14 Wendy's restaurants in New Hampshire and Vermont. The call-center employees, who earn about $8.50 an hour, are trained to urge customers to add items to their order and are timed on how long each call takes.
Read more: Miles away, 'I'll have a burger'