Outsourcing has led to sharp, and often hysterical, reactions from the West: Governments talk about it, the U.S. President talks about it, people talk about it, and we have even heard reports of people committing suicide against the outsourcing trend. But let's get away from such drastic reports, and turn to the main players in the business—the outsourcers and the vendors.
Obviously, the outsourcers have considerably gained from outsourcing, and the rising graph of outsourcing vouches for that. More and more companies are taking a ride along the outsourcing path, and several are renewing their outsourcing contracts, much like a child at a game show: "I want that ride again!"
The outsourcing vendors in India are also merrily tagging along the path, and busy in ramping up their resources and infrastructure. From one "tech-city" in Bangalore, we hear of outsource service providers diversifying to other metros and even smaller towns, contributing to the infrastructure in those cities. Chennai in southern India is the "happening place,” as I discovered during a recent visit.
Let’s take an example. British insurance major Aviva, the world's fifth largest insurer, has declared an operating profit of £1.699 billion for the first half of 2006. As DNA India reports:
Total Indian sales increased strongly to 173 million pounds from 50 million pounds (Rs 443.47 crore) in 2005, Aviva said in its interim result for six months ended June 30.
In India, Aviva Life Insurance is a 74:26 joint venture with India's Dabur Group. Early in 2006, Aviva went into a partnership with Centurion Bank of Punjab, and now the partners have 22 distribution agreements between them.
Outsourcing in India has many other such success stories, where both the outsourcer and the vendor emerge clear winners.
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