December 22, 2006
The Story Of A Tech Upstart
This is the story of Steve Hamm who was sent to India by Business Week, USA to study the story of Wipro, one of the big three that spawned the phenomenon of outsourcing of computer-based services over the past two decades. In his book How Indian Tech Upstart Wipro is Rewriting the Rules of Global Competition, Hamm tells the story of how Wipro rose from its humble origins of a vegetable oil processing and wholesaling company called Western India Vegetable Products.
Azim Premji, the man behind the vision managed to convert Wipro into a software giant with a current turnover of $ 2340 million and a profit of over $400 million. One of the main reasons for Wipro’s success is the importance given to serving the customer at all costs, building relationships and maintaining the highest standards of integrity. Hindu.com reports:
Though software is seemingly a technology business, the fact is that success has far more to do with personal relationships and sustaining customer confidence and comfort levels. In Wipro, this has been repeatedly shown not only by Premji, but also others like Ashok Soota, and Vivek Paul who contributed significantly to the development of the organization. At the root of the successful growth, according to the author, is also a managerial style, to an extraordinary extent based on open debate, participative action and strong work ethic.
Read more: How Indian Tech Upstart Wipro is Rewriting the Rules of Global Competition
--
Did you enjoy this post?
Comments
The comments to this entry are closed.
« My Two-Bit Prediction For The Industry | Main | The Great American Outsourcing Deceit »
Recent Comments