Business Wire India reports a joint venture between CMP Media, a leading media solutions company, and CyberMedia, South Asia's largest specialty media house with a line of publications. The two companies join hands to form CMP - CyberMedia LLC, a broad media platform which will offer services across the world. The leadership of both companies expressed confidence that the new venture will be able to provide customers with the right combination to meet their outsourcing media needs.
The joint venture leads CyberMedia to the world arena insofar as the new company will be globally visible. CMP - CyberMedia LLC aims to be a major player in the fast-growing North American BPO market. Business Wire India reports:
CMP - CyberMedia LLC...combines the strength of these media leaders to better inform industry executives how to evaluate and secure services for their business, and to provide marketers with access to the right decision makers for their messages by developing a comprehensive brand portfolio that will include print, online and events.
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